Wednesday, November 13, 2013


Posted at  6:15 AM  |  in  Restaurant

Max Burger only reached the UAE shores in April this year, and has been steadily growing in popularityIf there is one thing Dubai is not short of, it is fast-food restaurants. Catering for tastes of every nationality, there is something for everyone including countless brands of burger joints from McDonalds to Burger King. But what has been missing from the numerous food-courts has been a healthy alternative to these fast-food burger chains – one where customers do not approach their burger dreading what it is actually made of.

And this is where Max Burger comes in.  The first of Sweden’s “favourite burger restaurant chain” was opened back in 1968 – high up in the northern part of the Sweden close to the Arctic Circle.  When the restaurant decided to venture out of Scandavia, what was its first port of call? Dubai of course. It has only reached the UAE shores in April this year, and has been steadily growing in popularity.

Max Burger claim to offer customers healthy alternatives to the traditional fast-food burger meal. Salads, apple wedges and carrot bites are on offer. You can also choose to swap your sesame burger bun for a high fibre version instead, or a lower-calorie burger from the ‘Delifresh’ range. But the real winner for those of us seeking a healthier option is that the meat in the burger tastes wholesome and fresh like real meat should.

Slightly more expensive that it’s more well-known rivals, a meal at Max Burger will set you back 19-21 AED. And although you may flinch at having to pay 2aed for a tiny tub of sauce, Max’s impressive array of condiments are temptingly diverse.  A personal favourite, the Green & Garlic, is a creamy delight - but with eight to choose from, we were in fries-dipping heaven. Deserts however are typically disappointing - the Max Sundae is a typically sloppy ice-cream affair although the premium milkshake is a welcome substitute to the mysteriously absent McDonalds’ milkshakes in the region.

Max Burger claim to offer customers healthy alternatives to the traditional fast-food burger mealPerhaps as the burger joint is still in its infancy in the region, day-time visits to the Jumeriah 3 branch have been quiet affair with a handful of other customers enjoying their mid-day burgers.  No long queues and confused orders here. The décor is simple and bright, in traditional Scandinavian colours of blue and white, with a range of different seating. For those with small children, there is a small free play area which has recently benefited from a face-lift, and the toys that come with the kids’ meal are of a much better quality than found in alternative burger joints.

Rumour has it that Max Burger has already given McDonalds a run for its money in its Swedish homeland – let’s see if it can convince the burger-eating population of Dubai to switch over.  The Landmark Group has indicated that it will be opening up “many more” Max Burger outlets in the region soon - which is good news.  Overall it’s a great place to take the family for a reasonably healthy burger meal which offers good value for money in a comfortable, clean environment!

Have you tried max burger yet? We'd love to hear your thoughts! Leave your comments below and don't forget to visit our Facebook page to keep updated on our latest reviews'!

Max Burger is located in Jumeirah 3, Jumeirah Beach Road with other outlets in the food courts of Mirdif City Centre, Oasis Centre, Abu Dhabi Mall and Dalma Mall, EPPCO Qusais and ENOC Jumeriah 1 - with the newest branch opening at Al Ghurair Centre.

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